Linkbaiting is something most, if not all, webmasters do-whether they realize it or not! Who doesn’t want their content linked to? Backlinks are a good thing, and getting them without any extra effort on your part should always brings a smile to your fac
Creating content that prompts one-way in-coming links from other webmasters is not only complimentary but also a “vote” of confidence that Google cannot ignore.
The methods you use to try and get people to link to your content is only limited by your imagination, and some will stop at nothing in order to succeed, hence the bad rap linkbaiting has gotten in some circles.
I’m not here to argue the ‘ethics” of linkbaiting techniques, but to offer what I feel are the five best “white-hat” linkbaiting techniques to use in your writing.
My five all time favorite, best, tried and proven linkbaiting techniques:
Write content that is the best “out there” on your chosen topic. Make your content compelling, unique, attention grabbing, provocative, and make sure it provides real, useful, value for your visitors.
Be the first-Break the “big” story in your niche. This can be very effective in getting some of those back links. Always stay up-to-date on the happenings in your niche, be on the “cutting edge” of anything that’s new or ground breaking in your niche.
Provide a useful tool or software-By doing this you will get backlinks, there is little doubt about it! Even if you can’t produce the tool or software yourself you can buy it or pay someone to produce it for you. The more needed and useful the tool or software the more links it will generate for your site.
Provide a list of links to high value sites or resources-Give your visitors links to more info, or more resources on your niche. Try to make your list the most complete, or the very best list available, try to stand out for the pack!
Give stuff away-Everybody wants free stuff (I know I do!) So give it to them, and they will share it with their friends. The more value you can give away the more links you’ll find showing up.
If you consistently use these linkbaiting techniques in your writings, whether posts, articles, or whatever you could start to see this type of back links begin to show up with regularity. And from a seo perspective (and in the eyes of Google) this type of link is about the best you can get!
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